Demand Generation Manager (USA Timezones)

Job Description

Exciting news! We just hit $10 million in annual revenue, and are looking for great people to help us scale to meet demand. As our first Demand Generation Manager, you’ll work at the intersection of partnerships, content, and sales. You’ll create marketing programs that capture and nurture leads across multiple channels, including events, SEM, email, retargeting, targeted social advertising, and cooperative marketing with partners.

• Have a deep understanding of our ideal customers and our direct sales team.
• Take ownership over the digital marketing budget and create a spending plan by channel. Create co-signed goals, budget, and campaigns for the next quartner.
• Test and measure early campaigns to identify top performing channels to accelerate customer acquisition through digital investment. Generate new demos & product trials.
• Take ownership over the digital marketing budget and create a spending plan by channel.
• Run comarketing partner campaigns across email, webinar, landing page, and digital mediums.
• Partner with content and product marketing to create campaign messaging, funnel paths, and promotion strategies.
• Work with sales leadership to establish SDR SLAs, reporting, and ways to improve response times & opportunity rates.
• Create strategies to increase website visits and content downloads.
• Evaluate which parts of demand generation should be aided with agencies, and which should be executed solely in-house.

• Own a new sales opportunity commit; optimizing budgets, channels, and mediums to effectively generate new opportunities.
• Work closely with our data team to create real-time performance dashboards into demand generation performance.
• Forge new comarketing partnerships, own integrated campaigns end-to-end, and run website conversion rate optimization campaigns.
• Provide proactive guidance into how the company can best grow or self-serve & Inside Sales revenue models.
• Increase SDR opportunity rates and reduce time to contact, working closely with the manager of sales development.

• 2+ years of previous SaaS experience in demand generation
• Experience working closely with a B2B sales team
• Knowledge of Salesforce
• Familiarity with Google Ads, LinkedIn Ads, and Marketing Automation a strong plus
• Possess an owner mindset, comfortably spearheading and running projects
• Comfortable with pitching in with other projects as the team needs

At Mixmax, we know that nobody's perfect, and that no one ever matches 100% with a job description. That's okay–we're human after all!

Diversity and inclusion are core to our culture, and we're actively committed to building a more inclusive and open workplace. No matter your background or how you identify, if you're excited about this role, please apply today!

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, and any other local ordinances, Mixmax will consider for employment qualified applicants with arrest and conviction records.

At Mixmax, our vision is a world without busywork. Since our launch in 2015, Mixmax has become the product of choice for over 10,000 Sales and Customer Success teams to eliminate and automate repetitive work. This means more time to focus on what matters: engaging and serving the needs of customers.

We’re extraordinarily proud of the company we’ve built. We’re a driven, passionate, responsible group that values personal and professional growth equally. We take care of ourselves, our families, our customers, and one another. We believe in sustainable and diverse approaches to work and life, because optimizing for the long-term is the best path to success.

Our company is distributed, with remote team members worldwide and headquarters in San Francisco. We offer competitive salaries, meaningful equity, and generous benefits. And you get to work on product people absolutely love!