Senior Product Marketing Manager

Job Description

Company Description

Optimizely is the world's leader in digital experience optimization, allowing businesses to dramatically drive up the value of their digital products, commerce and campaigns through its best in class experimentation software platform. By replacing digital guesswork with evidence-based results, Optimizely enables product and marketing professionals to accelerate innovation, lower the risk of new features, and drive up the return on investment from digital by up to 10X. Over 26 of the Fortune 100 companies choose Optimizely to power their global digital experiences. Optimizely’s impressive customer list includes eBay, Zillow, IBM, The New York Times and many more global enterprises.

Job Description

We are looking for a creative, collaborative, and data-oriented product marketing manager to tell the story of our products to marketing, growth and digital teams across the globe. The ideal candidate will have hands-on product marketing experience in a SaaS company or practitioner experience in experimentation programs. They will be self-motivated and have demonstrated ability to perform at a high-level in previous professional experience. This role will work cross-functionally with different departments in marketing and be a GTM partner to our sales, product, and customer success organizations.

Qualifications

Responsibilities

• Own Optimizely’s product-level messaging, positioning, and differentiation for the marketing, growth, digital team audiences.
• Produce high-impact content for marketing / growth / digital personas, including whitepapers, blog posts, and presentations.
• Enable our sales team to confidently present our products to buyers through creation of trainings, internal and external collateral, and messaging.
• Work with demand generation, communications, field marketing and SDR leadership to define and bring to life marketing campaigns that drive interest in Optimizely.
• Be the voice of the customer. Understand customer needs and pain points and influence the rest of the team to get better at meeting those needs.

Qualifications

• 5+ years in product marketing, preferably in enterprise software or SaaS
• Excellent written communication and presentation skills
• Strategic, analytical thinker with a pragmatic, data-driven mindset
• Keen ability to bring customer centric perspective into go-to-market & product development processes
• Proven ability to manage multiple projects in a fast paced environment
• Experience with experimentation, marketing technology, data and analytics, or product management a plu

Additional Information

At Optimizely, we embody inclusion and embrace diversity. Optimizely is an equal opportunity employer and makes employment decisions on the basis of merit. Optimizely prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration. All your information will be kept confidential according to EEO guidelines.