Senior Product Marketing Manager - Solutions

Job Description

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. More than 2,300 customers, including Atlassian, Jersey Mike’s, NBCUniversal, Shopify, and Under Armour, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.

As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.

About the Role & Team:

At Amplitude, we're on the lookout for a dynamic Senior Product Marketing Manager to join our Solutions Product Marketing Team. In this role, you'll be the driving force behind shaping our solution story. Your energy, versatility, and passion for B2B SaaS marketing will be pivotal in collaborating with cross-functional teams, including PMM, Sales, Global Demand, Comms, and Product. Together, we'll develop compelling messaging, go-to-market strategies, selling tools, content, and demand programs.

As a Senior Product Marketing Manager, You Will:

• Craft Differentiated Messaging: Take ownership of developing and evolving unique messaging and positioning tailored for diverse industries, personas, and Amplitude's value drivers.
• Collaborate with the Value Team: Work closely with the Value Team to seamlessly integrate and reinforce Amplitude’s value across various touchpoints, from sales processes to marketing content and the website.
• Become an Industry Expert: Dive deep into an industry and buyer persona to become the go-to Amplitude expert. Your insights will guide product and go-to-market teams, shaping engaging content, go-to-market plays, and demand plans.
• Forge Strong Collaborations: Build robust relationships with Content, Demand, Partner, and Sales Teams to create an ongoing stream of customer-facing content that not only drives pipeline growth but also closes deals.
• Advocate for Amplitude: Be a vocal advocate for Amplitude, our customers, and our story. Seize internal and external speaking opportunities to showcase our unique value proposition through engaging presentations.
• Track and Optimize Success: Implement effective tracking and measurement mechanisms for your messaging, assets, and programs. Continuously evaluate and adjust to ensure ongoing improvement and success.

You'll Excel in This Role If You Have:

• 5+ Years of Product Marketing Experience: Leverage your extensive background in product marketing to bring strategic insights and innovation to the team.
• Exceptional Communication Skills: Your ability to tell compelling stories and create engaging content is second to none.
• Proven Track Record: Demonstrate a consistent track record of devising, executing, and measuring the effectiveness of differentiated messaging and related assets.
• Customer-Centric Approach: Showcase experience in seeking feedback from customers to drive enhanced messaging, always rooted in real customer examples.
• Collaborative Spirit: Bring your expertise in working seamlessly with content and demand teams to build impactful marketing programs.
• Sales Collaboration: Showcase your experience in presenting to and collaborating with sellers and sales leadership, ensuring alignment between marketing efforts and sales strategies.

Join us in shaping the narrative of Amplitude's innovative solutions! We value diversity and invite individuals from all backgrounds to contribute their unique perspectives to our dynamic team. Your passion for marketing in the B2B SaaS landscape will play a crucial role in our ongoing success. Ready to make an impact? Apply now!

Who We Are

The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.

The Product: Amplitude is a digital analytics platform—we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We’re super proud of what we’ve built and continue to expand: a platform that empowers companies to thrive in the digital era.

We care about the well-being of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and wellbeing of our Ampliteers.

Some of our benefit programs include:

• Excellent ​M​edical, ​D​ental and ​V​ision insurance coverages, with 100% employer-paid premiums for employee ​M​edical, ​D​ental,​ ​​​​​​​​Vision on select plans
• Flexible time off, ​p​aid holidays, and more
• Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (annual), home office equipment (annual), and much more
• Excellent Parental benefits including​:​ 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
• Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy Sessions and high quality physician office experience via One Medical membership (select U.S. locations only)
• Employee Stock Purchase Program​ (ESPP)​

Other fun facts about Amplitude:

• G2: #1 product analytics solution and #3 best software product according to the 2022 G2 Best Software report.
• Business Insider: A top tech company to bet your career on.
• Fast Company: #3 most innovative enterprise company in the world.
• Amplitude went public via a direct listing in September 2021 and is now trading under the ticker AMPL.
• Founded in 2012, Amplitude is backed by Benchmark Capital, Sequoia Capital, IVP, Battery Ventures, Y Combinator and other top tier investors.
• We’re a global and fast-growing team! We have offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and employees around the world.
• Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.

Amplitude provides equal employment opportunities (EEO). All applicants are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

This role is eligible for equity, benefits and other forms of compensation.

Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $173,000 - $259,000 total target cash (inclusive of bonus or commission)

By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice .